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Jayski Silly Season

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Jayski Silly Season

Jayski Silly Season

Back in Aug. of 1996, a New Jersey man named Jay Adamczyk was running an Ernie Irvan fan page. Jay heard that Lake Speed was losing the Spam sponsorship and would be sponsored by the University of Nebraska. After an exhaustive search, Jay could only find a couple images of the car and what the sponsorship would had been and posted info about it and the images on a new page called Jayski’s Silly Season page and started a team chart on the page about the 1997 season.

The posts and news kept growing and the website kept expanding. As time went by, Jay started accumulating very good sources and was able to generate news that wasn’t available elsewhere. Jay began to pool other info from other Internet sites, racing magazines, newspapers, TV shows (making sure to credit those sources) and added race coverage and stats. His traffic began to swell.

Jay held a one-month vote in 1997 to name his site and jayski.com was born as the overwhelming choice. After several partnerships with media companies over the years, Jay decided to partner with ESPN in 2004. Jay retains 100 percent control over both design and editorial of the site, which piled up more than 62 million page views in 2012 alone.


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